Audium

Project Overview

Audium is a mobile app designed to provide seamless, interactive audio guide experiences for museums and art galleries. Through user research and UX design, this project identifies key challenges in traditional audio guide systems and offers an intuitive, accessible solution.

👤 UI/UX Designer | Solo Project

Problem

Visitors face multiple challenges when using existing audio guide systems in Canadian museums and art galleries:

Fragmented access - Requires installing multiple apps or visiting various websites
Inefficient QR code scanning - Not ideal for crowded environments
Language barriers - Most audio guides are only available in English, limiting accessibility
Earphone dependency - Mandatory earphones create usability constraints

These limitations prevent visitors from fully experiencing museums and art galleries in a seamless and inclusive way.

Solution

Create an integrated audio guide app

Develop a single, unified audio guide application for museums and art galleries.

Audio guides in various languages

Offer audio guides in multiple languages to cater to a diverse range of visitors.

Provide options for finding artworks

Implement features for locating artworks through QR code scanning and number-based searches.

Include an artwork description

Ensure that the app provides comprehensive information, including audio guides and detailed descriptions of the artwork.

Process

Empathize

Desk Research

According to data from Statistics Canada, recent immigrants visit museums more often than the average Canadian.Due to the influence of immigrants, many Canadians communicate in languages other than English and French. In particular, a significant proportion of immigrants who arrived in Canada between 2016 and 2020 were from South Asian countries, with one in five immigrants born in India.

Interview

I conducted interviews with three visitors to Canadian museums and art galleries to gather their feedback on and identify issues with the audio guide

Research questions :

How often do you visit museums or art galleries?
Have you used audio guides in museums before?
Could you briefly describe your experience with audio guides?
What challenges or inconveniences have you encountered while using audio guides in museums or art galleries?
How do you feel about the need to install multiple apps or visit various websites for different institutions?
What improvements or features would enhance the audio guide experience?

Insights

Visitors frequently encounter challenges when using audio guides due to the need to install multiple apps or visit various websites for different cultural institutions. This inconvenience can clutter their smartphones and disrupt their museum or gallery experience.

Additionally, crowded museum environments make QR code scanning frustrating, and language barriers limit access for non-English speakers. They emphasize the importance of visitor-centric improvements, location-based content delivery, and inclusive features to enhance the overall visitor experience. These insights underscore the need for a user-friendly and inclusive audio guide.

✍️
Prototype

Low-Fi Wireframe

Hi-Fi Wireframe

What I learned

I applied the principles of the UX Design Thinking Process to address the problem and was amazed by the significant expansion of my initial idea. It was like experiencing the magic of design unfolding step by step. Throughout this process, I gained a deep appreciation for the importance of UX research. Additionally, conducting competitor research proved to be crucial. This in-depth exploration was highly valuable in developing effective strategies.

Audium

Project Overview

Problem

Solution

Process

Empathize

Desk Research

Interview

🔎
‍
Define user

⚖️
Competitive Audit

✍️
Prototype

What I learned

Audium

Project Overview

Problem

Solution

Process

Empathize

Desk Research

Interview

🔎‍Define user

⚖️ Competitive Audit

✍️Prototype

What I learned

🔎
‍
Define user

⚖️
Competitive Audit

✍️
Prototype